Discover the magic of play
The most powerful gift in a child’s hand is the gift of imagination.
What makes free play the best kind of play for kids?
What if kids could play without being fenced in by complicated rules, storylines, and scripts?
What if creativity and imagination ran wild and free? What if kids could dream up worlds of their own, undaunted by grown-up words like impossible?
With a toy from schleich® in a child’s hand, anything is possible. That’s because schleich® is #morethanatoy. Our characters are everyday heroes that encourage children to tell their own stories. Our playsets give those stories wide open spaces to unfold.
When children engage in free play, they don’t ask, “What happens next?” because they decide what happens next. They just…go. They weave never-before-heard tales in real time. They solve problems. They invent. They’re free to believe. They’re free to dream and discover. They’re free to play.
The best toys – the ones that helps kids grow by inspiring them – are 10% toy and 90% child. So come discover (or rediscover) the magic of play. And along the way, feel free to dream with your kids.